HappyBaes is a lifestyle and recipe blog that needed a complete website overhaul to better organize recipes, promo codes, bestsellers, and favorite products. I worked closely with the team to restructure their website content, redesign layouts, and integrate promotional spaces for affiliate links and seasonal highlights. By aligning design decisions with their marketing strategy, we created a streamlined, user-friendly platform that improved navigation, boosted engagement, and strengthened opportunities for monetization.
Happy Baes
Brand identity • website design • free resource guide • email marketing setup